The holiday beverage market is one of the most important profit-makers for Florida foodservice operators, and coffee is a huge part of that segment. Seasonal favorites like peppermint mochas and gingerbread lattes bring warmth to the winter months and drive revenue through premium, high-margin offerings. This makes coffee equipment an essential part of the profit equation during the holidays.

It only takes a second for a customer to decide to buy -- or move on. That's all the time Florida foodservice operators have to help entice consumers and encourage impulse purchases. Whether it's a grocery store, c-store, bakery, or even a quick-serve restaurant, the merchandiser can make all the difference in how those precious seconds are spent. Put another way, an effective merchandising solution can be the difference between making or losing a sale. 

Beer is still one of the most profitable beverage offerings. Whether it's a keg of a national favorite or one from over 350 breweries across the state of Florida, beer lovers have plenty of opportunities to experiment. Serving that beer, though, comes with a range of challenges.

September is National Food Safety Education Month, which gives operators, managers, and staff a chance to look over the best ways to keep food safe in commercial foodservice kitchens.

Rep Prep from Eaton Marketing is an informative series that gives you access to one of our foodservice equipment experts. In this edition, we sat down with our new South Florida Sales Rep, David Douglas. Let's find out how David started in the foodservice industry, his philosophy on teamwork, and what he says will surprise you most about him (hint - he's a jokester!).